| Aaron Lim | The Art of Brand War:
An Approach to Conceptualising Flanker Brands | Download |
| Brian ’t Hart | Predictors of Purchase Intention of Luxury South Sea Pearls and the Moderating Role of Consumer Knowledge | Download |
| Weiwei Zhang | Consumers Evaluation of Imitation in Luxury Brands and their Purchase Intention | Download |
| Elaine Sutrisna | Investigating the Influence of Brand Effect and Personality Traits Towards Purchase Intention of Limited Edition of Luxury Brands | Download |
| Israel Nai | The Influence of Country Image and Country of Origin's Image on Consumer's Uncertainty, Aspiration and Purchasing Intention of High-Tech Products | Download |
| Anwar Sadat Shimul | Conceptualizing Luxury Brand Attachment | Download |
